Click, watch, shop: The consumer opportunity in India

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Salutations, Olio aficionados! 👋

Midweek greetings to all, as we unveil the 165th chapter of Weekly Olio—a delightful concoction of laughter, insight, and a sprinkle of mystery. Within these pages, you'll discover a handpicked selection of fascinating finds from the vast realms of the internet.

Keep your eyes peeled for this week’s Publisher’s Parmesan, arriving this Sunday!

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The Quote󠀢 💭

The Tweet 🐦

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The Infographic 💹

Empires rise and fall, but Bulgaria and Bulgars are still standing.

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The Short Read 📝

TikTok Shop battles Shein and Temu in Latin America’s e-commerce race - by Melissa Amezcua

Melissa Amezcua is a reporter based in Mexico City. She has covered gender, politics and migration issues for more than a decade. Her work has been published in Revista Proceso, El Universal, NMas Media, Buzzfeed News, and Vice.

TikTok Shop is growing in Mexico and Brazil, even though its future in the U.S. is unclear. In Latin America, it competes with Shein, Temu, and AliExpress. New taxes have made things harder for Asian online stores in Mexico, but TikTok Shop has managed to avoid these issues for now. Read more…

The Long Read 📜

Click, watch, shop: The consumer opportunity in India - by BVP

India is on track to gain a trillion-dollar opportunity in the digital sector, thanks to ten years of digital growth, increasing incomes, and forward-thinking technology policies. Read more…

We strongly believe in the growth of the Indian consumer market. The last ten years saw major changes due to technology, and the next ten years look even more promising. These changes, along with favorable economic conditions, will create great opportunities for entrepreneurs in the Indian consumer internet sector. Areas like quick commerce, brands, and digital platforms for content and gaming are exciting and could see the rise of new businesses making $100 million in net revenue.

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We’ll be back in your inbox 2 PM IST next Wednesday. Till then, have a productive week!

Peeyush and Mohit

Disclaimer: The views, thoughts, and opinions expressed in the text belong solely to the author, and not necessarily to the author's employer, organization, committee or other group or individual.